Senior Copywriter (Johannesburg)

Job description

Job Description

This job is unique in that it requires an agile writer who is able to tackle many types of writing, from creative campaign copywriting, to short-and-snappy social posts, journalistic-type articles (Bizz Community), website copy,  press releases, marketing mailers, sales deck explanations, presentations, case studies, chase lists, white papers, product brochures, video content copy, creative concepts such as naming new products etc.

Experience in the tech space and especially Ad Tech and Marketing is a big plus.

Key Performance Areas

- Proficient in the use of the English language

- Have a good understanding and knowledge of the advertising and media landscape

- Ability and eagerness to learn about:

• Our products, how first party location data works and how we apply this on various channels/executions/campaigns
• How we measure campaign performance and how our measurement and planning tools work
•  Ability to communicate and explain our USPs in dept but also in a clear and concise way to entice our readers to find out more and engage with us.

- Creating innovative and unique messaging

- Brainstorming visual and content copy ideas with other members of the creative team

- Engage with our data specialists, Ad Ops team, dev team, product managers, campaign managers.

- Exceptional attention to detail

- Quality control 

- Conduct high-quality research and package it in a concise way

Skills & Attributes

- A maestro with Google Docs, Google Sheets and Google Slides 

- Long and short copywriting experience

- Able to adapt and deliver content for various channels, such as online, print, and email

- Knowledge of SEO and writing for SEO

- Have great written and interpersonal skills

- Work well in a team, collaborate with designers, and other team members

- Be able to work under pressure

- Have a good eye for detail

Company Description