2 months ago
28
Job Details
Department
other
Minimum experience
Associate
Company primary industry
FMCG
Job functional area
Marketing
Job Description
The Local Choice Pharmacy require an Ecommerce & Loyalty Administrator, to ensure accurate and timeous administration of online promotional activities, loyalty rewards and other national and local area promotional activities.
Essential:
Grade 12 / Matric
2 – 3 years’ experience in online promotion administration
Advanced skills with all Microsoft Office Software for the creation of management reports, Social Media Skills, Google analytics and GoogleTag Manager
English – Read, write and speak well
Advantageous:
Diploma in Marketing/Digital Marketing
FMCG/Retail Pharmacy experience
Job Description:
Build shopper, customer, and channel insights for continuous business improvement and competitive advantage
Ensure timeous commercial delivery on channel programmes (including sales turnover, profitability, supply chain/logistics, and customer service responsibility)
Coordinate the execution guidelines and shopper/channel insights with all relevant stakeholders, as well as champion eCommerce channel capability
Develop Rewards Initiatives and eCommerce platforms
Coordinate content distribution to external digital agencies to increase web traffic
Assist in maintaining eCommerce and Rewards campaigns, strategies and activations for the marketing department
Drive group compliance on the eCommerce and Rewards offering – compile monthly reports to share with the Field Service Advisors and management
Review e-commerce platforms continuously and correct as needed to ensure proper product information, content, images, pricing
Develop and source content for certain campaigns such as Terms and Conditions, Web Landing Pages, Text ads and Emailer Content
Analyse/evaluate ongoing performance against set metrics and provide/implement recommendations and insights to the Commercial Manager to improve performance and profitability
Research, benchmark and report on digital marking trends to improve business performance and develop a competitive advantage
Provide launch reports and regular interim as well as monthly reports
Drive lead generation, increasing customer value, and ongoing platform/website development and optimisation
Act as point of contact by working closely with the Product Owner and tech team regarding digital channels (website, mobile, customer support)
Improve our customers’ and consumers’ experience of our programs/platforms using a variety of inputs and articulate rationale behind decisions
Drive service delivery excellence (supply chain/logistics and customer service)
Create and guide our platform roadmap, as well as develop and execute project plans in conjunction with key stakeholders to achieve platform objectives
Build and maintain business development networks and external partners
Communicate clear project plans and deadlines to internal and external stakeholders and team members
Ensure the timely and efficient management of both web and promotional activities within prescribed budgets and ensuring that approvals processes are adhered to
Apply target audiences to determine the type of promotional offers that would be most effective to ensure promotions are in line with consumer trends
Adhere to The Local Choice and Standard Operating Procedures
Adhere to Health and Safety rules and regulations
Competencies:
Essential:
Advanced skills with all Microsoft Office Software for the creation of management reports, Social Media Skills, Google analytics and GoogleTag Manager.
English – Read, write and speak well
Advantageous:
2nd Additional language
Special conditions of employment:
Driver’s license and own reliable transport
Willing to travel nationally
South African citizen
Clear credit and criminal records
Remuneration and benefits:
Market-related salary
ONLY SUCCESSFUL APPLICANTS WILL BE CONTACTED. IF YOU HAVEN`T BEEN CONTACTED WITHIN TWO WEEKS AFTER THE CLOSING DATE CONSIDER YOUR APPLICATION AS UNSUCCESSFUL.
Important:
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